About Me
My Career as Content Marketing Specialist
- My career began at IBM, where I honed my technical skills through hands-on experience in technical writing and test case development.
- I then transitioned to the dynamic world of Ed-tech startups, where I’ve successfully built a diverse portfolio in content writing, creating compelling content across formats—from engaging long-form articles to concise short-form copy and high-performing social media campaigns.
- In addition, I’ve led impactful digital marketing initiatives, including targeted email marketing strategies that have consistently delivered measurable results.
Work Experience
Bringing hands-on experience of several years.
Senior Content Writer - Toprankers
2021–2024
As a Senior Content Writer at Toprankers, I deepened my understanding of branding and crafted compelling content that helped sell online courses. I also led successful SMS and email marketing campaigns that boosted conversions and engagement.
Content Marketing Specialist - Getmyuni
2020–2021
As a Content Marketing Specialist at GetMyUni, I gained hands-on experience in SEO, Google Analytics, and content strategy. I created search-optimized content while analyzing performance metrics to improve reach and engagement.
Content Marketing Specialist (Internship)- The College Monk
2020–2020
I worked as a Content Marketing Specialist intern at The College Monk for 2 months, where I honed my skills in SEO content writing. During this time, I created optimized, research-driven content tailored to target audiences and search engines.
Technical Support Representative - IBM
2014–2019
I served as a Technical Support Representative at IBM, assisting clients with troubleshooting and resolving technical issues efficiently. This role sharpened my problem-solving skills and enhanced my communication with global teams. I also honed my technical skills through hands-on experience in technical writing and test case development.
My Skill Set
My skill set blends creative storytelling with data-driven digital marketing strategies to deliver impactful online experiences.